Ab Testing

Cambridge University Press

Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing

Independently Published

Fundamentals of A/B Testing                      

Manning

Experimentation for Engineers: From A/B Testing to Bayesian Optimization

O'Reilly Media

Designing with Data: Improving the User Experience with A/B Testing

Wiley

A / B Testing: The Most Powerful Way to Turn Clicks Into Customers

Independently published

A/B Testing: Guía Práctica para Resultados Reales

Independently published

AB Testing: La stratégie pour transformer vos clics en clients

Independently Published

Statistical Methods in Online A/B Testing: Statistics for data-driven business decisions and risk management in e-commerce

The Pragmatic Programmers

Practical A/B Testing: Creating Experimentation-Driven Products

Notes on A/B Testing From A to Z: When, why and how to do A/B Testing (English Edition)